Ad Serving Features

Selected AdJuggler® Features (v.8.0.4)


Targeting

  • Frequency, click capping, post-click tracking
  • Geotargeting from country to zip
  • Cookie targeting & retargeting
  • Boolean keyword targeting
  • Browser, line speed, and OS
  • Mobile handset, carrier, and OS
  • Hyper local mobile geo-targeting (GPS)

Rich Media, Video, Mobile Support

  • Flash video & expandable content
  • VAST 1.0/2.0 support + Brightcove support
  • Integrated display, video, & mobile
  • Companion ad campaigns
  • Email templates, mirroring, roadblocks
  • In-app support for iOS and Android; SDKs

Reporting & Analysis

  • Ad hoc querying and reporting
  • Inventory forecasting
  • Graphical dashboard
  • Email and batch reporting
  • Excel, CSV, HTML, and PDF formats
  • Invoice exporting to financial system

Monetization

  • EMP real-time-bidding (RTB)
  • Multiple RTB source competition
  • Manual SOV weighting
  • CPM, CPC, and CPA pricing
  • Predictive eCPM optimization
  • Optimization at channel, spot
  • Advertiser & category exclusions

Security & Workflow

  • Real-time ‘tear sheet’ display
  • Role-based authority control & logs
  • Multi-client security & 3rd-party access
  • Global blacklisting and EU privacy
  • Workflow management & approval
  • Custom HTML & rich media templates

Platform & Tools

  • Real-time processing & reporting
  • Brand and malware protection
  • Global blacklisting and EU privacy (AdChoices)
  • Global CDN
  • Extensible API
  • IAB certified, MRAID/ORMMA compliant SDKs