AdJuggler® Feature Set
Targeting
- Frequency capping and click capping
- Geotargeting to country, state, city, DMA, and Zip
- Flexible Cookie targeting and Campaign retargeting
- Keyword targeting (Boolean)
- Support for contextual & behavioral targeting
- Day parting
- Targeting for browser, line speed, and OS
- Post-impression tracking
- Mobile Detection and Handset targeting
Optimization
- Conversion yield algorithms
- Predictive eCPM optimization
- Manual weighting
- Optimization at creative and site position level
- Support for CPM, CPC, and CPA programs
- Competitive advertiser exclusions
Rich Media Support
- Flash video
- Expandable content
- Mirroring/roadblocks
- Custom and all industry standard ad sizes
- Custom HTML and rich media ad templating
- VAST/VAST2 support
Security & Workflow
- Role-based authority control and full log audits
- Multi-client security and third-party user access
- Full permission management
- Workflow management and approval tools
- Advertiser self-service and payment module
Reporting & Analysis
- On-demand ad hoc querying and reporting
- Inventory management
- Graphical dashboard with link to reporting
- Email reporting, plus scheduled/batch reporting
- Export to Excel, CSV, HTML, and PDF formats
- Forecasting and planned vs. actual comparisons
- Split cell campaign comparisons
- Invoicing module + configurable advertiser login
Platform
- Adobe® Flex user interface for ease-of-use
- Post-click CPA campaign performance tracking
- Customizable email templates for tag creation
- Advanced, adaptive click fraud protection/reporting
- Full featured API for process integration
- SSL integration available
- Multi-node global SaaS network with CDN
- Audited compliance with IAB standards